Abbott Lyon is quickly becoming one of the most loved jewellery brands in the UK and is taking over in the fashion world. It has been listed as one of the fastest-growing private companies in the UK.
It is positioned as a brand offering affordable luxury. It aims to deliver a premium feel and high-quality products while maintaining accessible price points. It also strives to offer an elevated experience through personalised designs, quality materials, and stylish presentation.
The Daily Express caught up with co-founder Asha Skelton, who spoke about their latest collection, branding it “timeless” — and we couldn’t help but agree.
Many of the new pieces are reminiscent of designs worn by the Princess of Wales and Meghan Markle, all offered at accessible price points.
She told us: “Our collections really lend themselves to timeless elegance. There are staples such as our tennis bracelets that we have updated for summer with multi-coloured stones giving a playful twist on a classic with 18k gold plating and cubic zirconia stones in rainbow shades.” Princess Kate, Duchess Sophie, and the Duchess of Sussex are known for mixing high and low fashion with ease.
Asha added that Abbott Lyon jewellery “is designed and made for everyday wear, it’s jewellery that you can wear over and over again, regardless of occasion, making every piece super versatile.”
In recent years, we’ve seen a rise in personalised jewellery worn by royals, such as initial pendants or birthstone pieces – just last month, Kate was snapped rocking a gold pendant featuring her January birthstone.
Abbott Lyon’s collection also taps into that personal, story-driven style, with the founder explaining it is “designed to allow our customers to express their individuality. Whether that be to represent a significant milestone in your life such as a new baby or special birthday.
“Our Zodiac coin necklace for example can be personalised with a star sign, birthstone and a letter that holds significance, meaning you can make our jewellery truly unique.”
She also mentioned that the label strives to give “customers the opportunity to tell their own story through jewellery whether that be a personal purchase or for those buying as a gift.”
There are undeniable parallels between the staples seen on the likes of Princess Kate – from her huggie gold hoops to pearl drop earrings – and the founder explained: “Royal jewellery is iconic not just for its beauty, but for the stories, legacy, and craftsmanship behind each piece. That same spirit inspires the team here [at Abbott Lyon].
“We design jewellery that feels personal, meaningful, and lasts – whether it’s a statement piece or something more subtle. Like the jewels passed down through generations, we want our customers to feel that their Abbott Lyon pieces are made to be cherished forever,” Asha addded.
While you can pick up pieces from as little as £5, it’s worth noting that their jewellery can be worn all year round, as it’s waterproof and tarnish-free — meaning it should last, plus you get a two-year warranty.
